MICE is known throughout the Asia Pacific as the largest and most exciting dedicated coffee event. Established back in 2012, it has become a must-attend event for everyone in the coffee community.

Regularly attracting over 11,000 attendees, MICE connects café owners, roasters, equipment manufacturers, service suppliers and more to facilitate real business opportunities. The expo provides a wealth of networking opportunities alongside Melbourne Coffee Week – the best week of the year!

In 2020, MICE will host the World Barista Championship and World Brewers Cup, showcasing Melbourne and our coffee talent to the world.